August 5, 2014

Taking Your Own Medicine by Roger North

My mother and three sisters love to remind me of what a tease I was when I was a boy. Apparently, my favorite activity was teasing and provoking my sisters, especially Margie who is the youngest. Of course I do not remember it that way at all! Always affirming, kind and encouraging – that’s the way I remember it!

My family still gets together often. Whenever someone dares to point out any of my obvious faults, great glee ensues among my sisters and mom. “He’s getting a taste of his own medicine!” they exclaim.

Recently I have found myself seeking and receiving quite a bit of advice about the future of our firm. There is plenty of good advice available. The question is: Will we take the medicine? Certainly a challenge for us consultants!

Since the beginning of our business, we’ve been receiving insightful and valuable input from our marketing consultant, Scott Scheffey. He is a great friend and an astute observer of the world around us. Not long ago, Scott made several observations about the growth of North Group and offered ideas about how we can better engage with our community. He advised us to consider significantly changing our audio series, StraightForward, as well as shortening our blog posts by half!

So, it’s time to take some of our own medicine.

For those who notice such things, look for a significant change in our StraightForward audio series soon. And, look for blog posts that come in under 300 words. In fact, if you count the words on this one, you’ll see I’ve stayed under the limit! Doesn’t taste great, but I’m taking my own medicine!